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Words about words.

Does your About Us page stink?

5/9/2016

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Your About Us page is one of the most important pages on your website.  It's also one of the most abused (maybe not on your website, but certainly on many others).

Far too many company websites use the About Us page to either blow their own trumpet or tell a dull story about how the company got founded and grew to where it is now.

That's a lost opportunity. A great About Us page delivers information the reader wants or needs to know. Do that, and visitors will keep reading - and convert to customers more often.

So how do you write a great About Us page? By downloading our free ebook and using it for guidance and inspiration!​



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  • Home
    • About
  • People
  • Writing services
    • Bid and tender writing
    • case study writing
    • Websites
    • White papers
    • Thought leadership
    • Proofreading
  • Writing training
    • The Programme
    • Register
    • Team training
    • Personal coaching
  • Contact
  • Blog
    • FRC archives
    • sqwordle
  • Shop
  • The 7 deadly writing sins
  • memoir writing