The 7 Deadly Writing Sins
that are killing your team's performance
At last, a simple, proven way you can train your team to write well
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Do you worry that poor writing is impacting your team's effectiveness? Do you wish you had a way to coach them that actually made a difference? This book is for you! In 25 years of coaching people how to write well, I've learned that almost all poor writing comes down to just a handful of bad habits. Seven, to be exact. In The 7 Deadly Writing Sins I will show you not only what's holding each of your team back, but what you can do about it every time. The book covers:
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4 signs that bad writing is impacting business
You're getting pushback from senior executives or board members.
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Your team is taking a long time to write reports and proposals.
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You're losing new business opportunities that you should be winning.
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You're spending evenings editing your team's work.
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Sound familiar?
Good writing is no longer a mystery.
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he 7 Deadly Writing Sins captures the essence of the coaching methods I developed in 2011 and have been using ever since in a unique and powerful course called Writing for Results.
With this course, I have successfully trained thousands of people from every type of business and government organisation throughout New Zealand and Australia. My approach works - for every kind of writer and all ranges of ability. The reason? It's built around people discovering for themselves what makes the biggest difference. As their coach, I'm not so much telling them what to do, as giving them fresh ways to look at how they write. My method is proof that good writing is a simple craft that anyone can master. |
Ken Grace, creator of Writing for Results and author of "The 7 Deadly Writing Sins".
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The approach described in "The 7 Deadly Writing Sins" is trusted by these organisations
